On Thursday evening, while unconfirmed reports spread about an incident at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and guiding the public to her channel's 9pm newscast.
While CNN is certainly not a flawless news source, her words rang true to many. It stands as one of the organizations where there exists grounded and generally reliable reporting – notably during fast-moving events like the one developing close to a New Hampshire storage facility.
A Vulnerable Situation During a Business Struggle
However the news network, now middle-aged, finds itself in a precarious position as two huge media conglomerates compete for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has turned into a high-risk game of business acquisition, not as a question of what benefits the information-seeking public.
“Here is one more case of the fundamental flaws with origins in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a business story with powerful individuals as the protagonists, but there is hardly any discussion of the common good,” Pickard said.
The Complicating Element: Donald Trump
The network's predicament is complicated by Donald Trump’s views about a network he has consistently labeled as perhaps his chief “fake news” adversary.
Recall the cries of “CNN sucks!” at his rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will shield him from negative coverage and examination. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to favor that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of More Uncertainty
Notably, if Netflix is successful, CNN and other cable outlets would first be spun off into a standalone company. That would be a welcome development to many at the network, but it’s far from a guarantee of stability. That structure could position CNN for a future sale. The cycle continues.
If you ask Timothy Wu, a great deal of this is illegal, anyway. The influential voice of big tech’s dominance wrote recently that anti-trust laws should block both deals.
“Either merger would be bad for the country, and both should be opposed by anti-trust authorities,” Wu stated.
The Fundamental Issue and a Potential Solution
No matter the outcome with this particular battle, the underlying crisis remains.
“What we have now is a very structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard said. Government actions – from the 1930s and 1940s – helped to build this hyper-commercialized monster, and new policy decisions can tackle it.
Will that happen in an era where the head of the FCC refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will be impossible forever.
Initiatives that support independent news organizations, aid local journalism, finance public media, and prevent the concentration of media power in too few hands are achievable – they are vital for a functioning democracy.
When it comes to media ownership, larger is not superior. And news organizations like CNN shouldn’t be pieces in the latest merger game.